A well-known tyre company came to Barcelona to road run their new product. 30 cars, 120 tyres, 300 participants for this special event and lots of driving in just 2½ days. Our mission was to provide a pit-stop during their road trip.

To liven it up a bit we prepared some entertainment and activities with a live band, food truck, bittles competition, laid on some hammocks and umbrellas and organized the parking space along with round the clock 24hr security. Thank you Castellbell i Vilar for a wonderful setting and all your support & understanding for our strange requests!

Key Facts

  • Product launch
  • Special event: Pit stop & Entertainment
  • Theme: Full day activity
  • Place: Catalunya
  • 300pax

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